We would like to present the first and currently the only national search system of Azerbaijan – YUMROO designed, developed and installed by our team.
During the development processes the following services were realized:
1. Azerbaijan resources search
2. Resources catalogue
7. Currency rates
11. Advertising network
The main feature of the portal is Azerbaijan sites search. YUMROO was designed as a multilingual portal, and thus at the moment it supports three languages: Azerbaijani, Russian and English.
The mechanism of Azerbaijan resources search is built on the platform of our Orbit Spider software. The uniqueness of the project is that the search algorithm is based on the morphology of Azerbaijan language. Thus if you search for a keyword – “go”, the results of the search will also contain such related words as “went”, “walk”, “going”, etc. To realize this we’ve developed an extensive morphological module that processes various forms of Azerbaijan’s words. In addition, to increase the relevance of search results (how search results are pertinent and applicable to search request) we’ve optimized the data extraction algorithms. The optimization goal was to take into consideration distance between the words in the original text and form of expression. This allowed us to obtain search result for the Azerbaijani language more relevant than Google results.
YUMROO portal contains a broad advertising network built on the base of SmartPPC software. Advertisers can place ads both on the portal and on other sites of Azerbaijan. There is a system of ads displaying by zones according to portal requirements and Azerbaijan’s internet area peculiarities.
To realize some informational and social parts of the portal were used 3rd party software. The specialists of Orbitscripts have integrated them into a united system, using advanced frameworks. This allows to expand the system functionality easily.
We’ll be pleased to see your comments and evaluations concerning the portal.