{"id":34924,"date":"2021-02-15T13:25:18","date_gmt":"2021-02-15T10:25:18","guid":{"rendered":"https:\/\/orbitsoft.com\/blog_new\/?p=34924"},"modified":"2023-11-20T17:29:30","modified_gmt":"2023-11-20T14:29:30","slug":"header-bidding","status":"publish","type":"post","link":"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/","title":{"rendered":"\u041a\u0430\u043a \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0443 \u0441\u0430\u0439\u0442\u0430 \u0431\u043e\u043b\u044c\u0448\u0435 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0442\u044c \u043d\u0430 \u043f\u043e\u043a\u0430\u0437\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u044b"},"content":{"rendered":"\n<p>\u0427\u0435\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u0441\u0430\u0439\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439, \u0442\u0435\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0435\u0442  \u0435\u0433\u043e \u0432\u043b\u0430\u0434\u0435\u043b\u0435\u0446. \u041d\u043e \u0435\u0441\u0442\u044c \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430. \u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u044f \u0441\u0435\u0442\u044c, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0430 \u043a  \u0441\u0430\u0439\u0442\u0443, \u043c\u043e\u0436\u0435\u0442 \u043d\u0435\u043a\u043e\u0440\u0440\u0435\u043a\u0442\u043d\u043e \u043f\u043e\u0434\u0431\u0438\u0440\u0430\u0442\u044c \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439. \u0418\u0437-\u0437\u0430  \u044d\u0442\u043e\u0433\u043e \u0441\u043d\u0438\u0436\u0430\u0435\u0442\u0441\u044f \u043f\u0440\u0438\u0431\u044b\u043b\u044c. <\/p>\n\n\n\n<p>\u0412 \u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435 \u0440\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u043c, \u043a\u0430\u043a \u043c\u043e\u0436\u043d\u043e \u0440\u0435\u0448\u0438\u0442\u044c \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0443 \u0438 \u0447\u0435\u043c  \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u043c\u043e\u0447\u044c \u043c\u043e\u0434\u0435\u043b\u044c Header bidding.  <\/p>\n\n\n<div class=\"wp-block-lazyblock-heading lazyblock-heading-Z14PT2b\"><h2 class=\"article__h\"><span class=\"ez-toc-section\" id=\"%D0%9F%D1%80%D0%BE%D0%B1%D0%BB%D0%B5%D0%BC%D0%B0_%D0%BC%D0%BD%D0%BE%D0%B3%D0%BE_%D1%80%D0%B8%D1%81%D0%BA%D0%BE%D0%B2_%D0%B8%D0%B7-%D0%B7%D0%B0_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D1%8B_%D1%81_%D1%82%D0%BE%D0%BB%D1%8C%D0%BA%D0%BE_%D1%81_%D0%BE%D0%B4%D0%BD%D0%BE%D0%B9_%D1%80%D0%B5%D0%BA%D0%BB%D0%B0%D0%BC%D0%BD%D0%BE%D0%B9_%D1%81%D0%B5%D1%82%D1%8C%D1%8E\"><\/span>\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430: \u043c\u043d\u043e\u0433\u043e \u0440\u0438\u0441\u043a\u043e\u0432 \u0438\u0437-\u0437\u0430 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0442\u043e\u043b\u044c\u043a\u043e \u0441 \u043e\u0434\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e  <span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>\n\n\n<p>\u0414\u043b\u044f \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u044b \u0441\u0430\u0439\u0442\u043e\u0432 \u0440\u0430\u0431\u043e\u0442\u0430\u044e \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c\u0438  \u0441\u0435\u0442\u044f\u043c\u0438. \u041e\u0434\u0438\u043d \u0438\u0437 \u0444\u043e\u0440\u043c\u0430\u0442\u043e\u0432 \u2014 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u043e\u0434\u043d\u043e\u0439 \u0441\u0435\u0442\u0438. \u042d\u0442\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c  \u0443\u0434\u043e\u0431\u043d\u043e, \u043d\u043e \u0440\u0438\u0441\u043a\u043e\u0432\u0430\u043d\u043d\u043e: \u0438\u0437-\u0437\u0430 \u043e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 \u043c\u043e\u0436\u043d\u043e \u043b\u0438\u0448\u0438\u0442\u044c\u0441\u044f  \u0447\u0430\u0441\u0442\u0438 \u043f\u0440\u0438\u0431\u044b\u043b\u0438. <\/p>\n\n\n\n<p><strong>\u0421\u0435\u0442\u044c \u043e\u0442\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442\u0441\u044f \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443.<\/strong> \u0414\u043e\u043f\u0443\u0441\u0442\u0438\u043c, \u0441\u0435\u0442\u044c \u0441\u0447\u0438\u0442\u0430\u0435\u0442, \u0447\u0442\u043e \u0442\u0435\u043c\u0430 \u0441\u0430\u0439\u0442\u0430 \u043d\u0435 \u043e\u0442\u0432\u0435\u0447\u0430\u0435\u0442 \u0435\u0435 \u043f\u043e\u043b\u0438\u0442\u0438\u043a\u0435. \u0422\u043e\u0433\u0434\u0430 \u043e\u043d\u0430 \u043c\u043e\u0436\u0435\u0442 \u043e\u0442\u043a\u0430\u0437\u0430\u0442\u044c\u0441\u044f \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0442\u044c \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f.<\/p>\n\n\n\n<p><strong>\u041d\u0435 \u043c\u043e\u0436\u0435\u0442 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u044c \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a\u0438 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044f:<\/strong> \u043d\u0438  \u0441\u0442\u0440\u0430\u043d\u0443, \u043d\u0438 \u043f\u0440\u0435\u0434\u043f\u043e\u0447\u0442\u0435\u043d\u0438\u0439, \u043d\u0438 \u0438\u0441\u0442\u043e\u0440\u0438\u0438 \u043f\u043e\u0438\u0441\u043a\u0430. \u0422\u0430\u043a\u043e\u043c\u0443 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044e \u0440\u0435\u043a\u043b\u0430\u043c\u0443  \u0432\u043e\u043e\u0431\u0449\u0435 \u043d\u0435 \u043f\u043e\u043a\u0430\u0436\u0443\u0442 \u0438\u043b\u0438 \u043f\u043e\u043a\u0430\u0436\u0443\u0442 \u0430\u043b\u044c\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u043d\u0443\u044e. \u0412 \u044d\u0442\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435 \u0432\u043b\u0430\u0434\u0435\u043b\u0435\u0446  \u0442\u043e\u0436\u0435 \u043d\u0435 \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442.<\/p>\n\n\n\n<p>\u0418 \u0435\u0449\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043a\u043e\u0432 \u043e\u0442 \u0440\u0430\u0431\u043e\u0442\u044b \u0442\u043e\u043b\u044c\u043a\u043e \u0447\u0435\u0440\u0435\u0437 \u043e\u0434\u043d\u0443 \u0441\u0435\u0442\u044c: <\/p>\n\n\n\n<ul>\n<li>\u0415\u0441\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u044f \u0441\u0435\u0442\u044c \u043d\u0435 \u043f\u043e\u0434\u0431\u0435\u0440\u0451\u0442 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044f, \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u043e\u0441\u0442\u0430\u043d\u0435\u0442\u0441\u044f \u043f\u0443\u0441\u0442\u044b\u043c.<\/li>\n\n\n\n<li>\u041a\u043e\u0434 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0435\u0442\u0438 \u0432\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u043d\u0430 \u0441\u0430\u0439\u0442, \u043d\u043e \u043a\u0430\u0441\u0442\u043e\u043c\u0438\u0437\u0430\u0446\u0438\u044f \u2014 \u043c\u0438\u043d\u0438\u043c\u0430\u043b\u044c\u043d\u0430\u044f.<\/li>\n\n\n\n<li>\u041e\u0434\u043d\u043e \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0435 \u2014 \u043e\u0434\u043d\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-Z18D94n\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" >\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/image-32.png\" alt=\"\">\n    <\/div>\n                <figcaption>\u0420\u0438\u0441\u043a\u0438 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u043e\u0434\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e: \u0435\u0441\u043b\u0438 \u043e\u043d\u0430 \u043e\u0442\u043a\u0430\u0436\u0435\u0442\u0441\u044f \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u0434\u0435\u043d\u044c\u0433\u0438 \u0437\u0430 \u043d\u0435\u0435 \u0443\u0436\u0435 \u043d\u0435 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c <\/figcaption>\n    <\/figure><\/div>\n\n<div class=\"wp-block-lazyblock-heading lazyblock-heading-o3qSy\"><h2 class=\"article__h\"><span class=\"ez-toc-section\" id=\"%D0%A0%D0%B5%D1%88%D0%B5%D0%BD%D0%B8%D0%B5_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D0%B0%D1%82%D1%8C_%D1%81_%D0%BD%D0%B5%D1%81%D0%BA%D0%BE%D0%BB%D1%8C%D0%BA%D0%B8%D0%BC%D0%B8_%D1%81%D0%B5%D1%82%D1%8F%D0%BC%D0%B8\"><\/span>\u0420\u0435\u0448\u0435\u043d\u0438\u0435: \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u043c\u0438 \u0441\u0435\u0442\u044f\u043c\u0438  <span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>\n\n\n<p> \u0427\u0442\u043e\u0431\u044b \u043d\u0435 \u043d\u0430\u0434\u0435\u044f\u0442\u044c\u0441\u044f \u0442\u043e\u043b\u044c\u043a\u043e \u043d\u0430 \u043e\u0434\u043d\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u0443\u044e \u0441\u0435\u0442\u044c, \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u044b \u0441\u0430\u0439\u0442\u043e\u0432  \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0430\u044e\u0442 \u0441\u0440\u0430\u0437\u0443 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e. \u0415\u0441\u0442\u044c \u0434\u0432\u0435 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0435 \u043c\u043e\u0434\u0435\u043b\u0438 \u0440\u0430\u0431\u043e\u0442\u044b \u0441  \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u043c\u0438 \u0441\u0435\u0442\u044f\u043c\u0438: \u0432\u043e\u0434\u043e\u043f\u0430\u0434 \u2014 Waterfall, \u0438 \u0430\u0443\u043a\u0446\u0438\u043e\u043d \u2014 Header bidding.  \u041e\u0441\u0442\u0430\u043b\u043e\u0441\u044c \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u043c\u0435\u0436\u0434\u0443 \u043d\u0438\u043c\u0438.  <\/p>\n\n\n<div class=\"wp-block-lazyblock-heading lazyblock-heading-DDczn\"><h2 class=\"article__h\"><span class=\"ez-toc-section\" id=\"%D0%9A%D0%B0%D0%BA%D1%83%D1%8E_%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C_%D0%B2%D1%8B%D0%B1%D1%80%D0%B0%D1%82%D1%8C_%D0%B4%D0%BB%D1%8F_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D1%8B_%D1%81_%D1%81%D0%B5%D1%82%D1%8F%D0%BC%D0%B8_Waterfall_%D0%B8%D0%BB%D0%B8_Header_bidding\"><\/span>\u041a\u0430\u043a\u0443\u044e \u043c\u043e\u0434\u0435\u043b\u044c \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0434\u043b\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0441\u0435\u0442\u044f\u043c\u0438: Waterfall \u0438\u043b\u0438 Header bidding  <span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>\n\n\n<p><strong>Waterfall. <\/strong>\u0412 \u0432\u043e\u0434\u043e\u043f\u0430\u0434\u043d\u043e\u0439 \u043c\u043e\u0434\u0435\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043f\u0435\u0440\u0435\u0431\u0438\u0440\u0430\u044e\u0442\u0441\u044f,  \u043f\u043e\u043a\u0430 \u043d\u0435 \u043f\u043e\u044f\u0432\u0438\u0442\u0441\u044f \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430. \u041c\u0438\u043d\u0443\u0441 \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0439 \u043f\u043e\u0438\u0441\u043a  \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 \u043c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438: \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044c \u043c\u043e\u0436\u0435\u0442 \u0437\u0430\u043a\u0440\u044b\u0442\u044c \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 \u0438\u043b\u0438  \u043f\u0435\u0440\u0435\u043a\u043b\u044e\u0447\u0438\u0442\u044c\u0441\u044f \u043d\u0430 \u0434\u0440\u0443\u0433\u043e\u0439 \u0441\u0430\u0439\u0442 \u0435\u0449\u0435 \u0434\u043e \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u0443\u0432\u0438\u0434\u0438\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0443. \u0412 \u044d\u0442\u043e\u043c  \u0441\u043b\u0443\u0447\u0430\u0435 \u0441\u0430\u0439\u0442 \u043d\u0435 \u043f\u0440\u0438\u043d\u043e\u0441\u0438\u0442 \u0434\u0435\u043d\u044c\u0433\u0438. <\/p>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-ZIxD4n\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" style=\"max-width: 250px;\">\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/Group-30-2.png\" alt=\"\">\n    <\/div>\n                <figcaption> \u041c\u043e\u0434\u0435\u043b\u044c Waterfall: \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u043f\u0435\u0440\u0435\u0431\u0438\u0440\u0430\u044e\u0442\u0441\u044f, \u043f\u043e\u043a\u0430 \u043d\u0435 \u043f\u043e\u044f\u0432\u0438\u0442\u0441\u044f \u043f\u043e\u0434\u0445\u043e\u0434\u044f\u0449\u0430\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u0430<\/figcaption>\n    <\/figure><\/div>\n\n\n<p><strong>Header bidding. <\/strong>\u042d\u0442\u0430 \u043c\u043e\u0434\u0435\u043b\u044c \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u0438\u043d\u0430\u0447\u0435: \u043e\u043d\u0430 \u043e\u043f\u0440\u0430\u0448\u0438\u0432\u0430\u0435\u0442 \u0441\u0435\u0442\u0438  \u043f\u0430\u0440\u0430\u043b\u043b\u0435\u043b\u044c\u043d\u043e, \u0438 \u043f\u0440\u043e\u0446\u0435\u0441\u0441 \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 25 \u043c\u0438\u043b\u043b\u0438\u0441\u0435\u043a\u0443\u043d\u0434. \u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u044d\u0442\u043e\u043c\u0443  \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u0432\u0438\u0434\u0438\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u043a\u0430\u043a \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u043e\u043f\u0430\u0434\u0430\u0435\u0442 \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443. \u0410 \u0440\u0430\u0437  \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0443\u0432\u0438\u0434\u0435\u043b\u0438, \u0441\u0430\u0439\u0442 \u043d\u0430 \u043d\u0435\u0439 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0435\u0442. <\/p>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-1VTVXA\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" style=\"max-width: 250px;\">\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/Group-31-1.png\" alt=\"\">\n    <\/div>\n                <figcaption>\u041c\u043e\u0434\u0435\u043b\u044c Header bidding: \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u0432\u0438\u0434\u0438\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u0443, \u043a\u0430\u043a \u0442\u043e\u043b\u044c\u043a\u043e \u043f\u043e\u043f\u0430\u0434\u0430\u0435\u0442 \u043d\u0430\u00a0\u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0443 <\/figcaption>\n    <\/figure><\/div>\n\n<div class=\"wp-block-lazyblock-heading lazyblock-heading-2gzask\"><h2 class=\"article__h\"><span class=\"ez-toc-section\" id=\"%D0%9D%D0%B0%D1%88_%D1%81%D0%BE%D0%B2%D0%B5%D1%82_%E2%80%94_%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C_Header_bidding\"><\/span>\u041d\u0430\u0448 \u0441\u043e\u0432\u0435\u0442 \u2014 \u043c\u043e\u0434\u0435\u043b\u044c Header bidding  <span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>\n\n\n<p>\u041f\u043e \u043d\u0430\u0448\u0435\u043c\u0443 \u043e\u043f\u044b\u0442\u0443 \u043c\u043e\u0434\u0435\u043b\u044c \u0430\u0443\u043a\u0446\u0438\u043e\u043d\u0430 \u0438\u043b\u0438 \u2014 Header bidding, \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0443  \u0441\u0430\u0439\u0442\u043e\u0432 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0442\u044c \u0431\u043e\u043b\u044c\u0448\u0435 \u0438 \u043f\u0440\u043e\u0449\u0435. \u0421\u0430\u0439\u0442\u044b \u043f\u0440\u0438\u043d\u043e\u0441\u044f\u0442 \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0430\u043c \u043d\u0430 15\u221225%  \u0431\u043e\u043b\u044c\u0448\u0435 \u043f\u0440\u0438\u0431\u044b\u043b\u0438, \u0447\u0435\u043c \u0434\u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u044f Header bidding, \u044d\u0442\u043e \u0434\u0430\u043d\u043d\u044b\u0435 \u043f\u043e  \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u043c \u043e\u043f\u0440\u043e\u0441\u0430 \u043d\u0430\u0448\u0438\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432.  <\/p>\n\n\n\n<p>\u041e\u0441\u043d\u043e\u0432\u043d\u044b\u0435 \u043f\u043b\u044e\u0441\u044b Header bidding:<\/p>\n\n\n\n<ul>\n<li>\u0414\u043e 20 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435.<\/li>\n\n\n\n<li>\u0410\u0443\u043a\u0446\u0438\u043e\u043d: \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0441\u0430\u043c\u0438 \u0431\u043e\u0440\u044e\u0442\u0441\u044f \u0438 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u0446\u0435\u043d\u0443 \u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043c\u0435\u0441\u0442\u043e.<\/li>\n\n\n\n<li>\u041c\u043d\u043e\u0433\u043e \u043d\u0430\u0441\u0442\u0440\u043e\u0435\u043a: \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438, \u0438\u043d\u0442\u0435\u0440\u0432\u0430\u043b \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u043c\u0435\u0441\u0442\u043e \u0434\u043b\u044f \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439<\/li>\n\n\n\n<li>\u041f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044c \u043c\u043e\u0436\u0435\u0442 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0437\u0430 \u0440\u0430\u0437 \u0432 \u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e\u0441\u0442\u0438 \u043e\u0442 \u0438\u043d\u0442\u0435\u0440\u0432\u0430\u043b\u0430 \u043f\u043e\u043a\u0430\u0437\u043e\u0432.<\/li>\n\n\n\n<li>\u041e\u0442\u0447\u0435\u0442: \u0435\u0441\u0442\u044c \u0441\u0432\u043e\u0434\u043d\u044b\u0439 \u043e\u0442\u0447\u0451\u0442 \u043f\u043e \u0432\u0441\u0435\u043c \u0441\u0435\u0442\u044f\u043c<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-bC236\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" >\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/image-20.png\" alt=\"\">\n    <\/div>\n                <figcaption>\u041e\u0434\u043d\u043e \u0438\u0437 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432 Header bidding \u2014 \u044d\u0442\u043e \u0430\u0443\u043a\u0446\u0438\u043e\u043d: \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0431\u043e\u0440\u044e\u0442\u0441\u044f \u0438 \u043f\u0440\u0435\u0434\u043b\u0430\u0433\u0430\u044e\u0442 \u0446\u0435\u043d\u0443 \u0437\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043c\u0435\u0441\u0442\u043e<\/figcaption>\n    <\/figure><\/div>\n\n<div class=\"wp-block-lazyblock-banner lazyblock-banner-Z2a7VF1\">\r\n<div class=\"banner banner_img-wide\">\r\n    <div class=\"banner__body\">\r\n        <h2 class=\"banner__h\"> \u0425\u043e\u0442\u0438\u0442\u0435 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0442\u044c <br>\u043d\u0430 \u0440\u0435\u043a\u043b\u0430\u043c\u0435 \u0431\u043e\u043b\u044c\u0448\u0435? <\/h2>\r\n        <div class=\"banner__content\">\r\n            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\u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044e Header bidding. \u041e\u0441\u0442\u0430\u0432\u043b\u044f\u0439\u0442\u0435 \u0437\u0430\u044f\u0432\u043a\u0443 \u2014 \u0440\u0430\u0441\u0441\u043a\u0430\u0436\u0435\u043c\u2028 \u043e \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0435 \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044f, \u043e\u0442\u0432\u0435\u0442\u0438\u043c \u043d\u0430 \u0432\u043e\u043f\u0440\u043e\u0441\u044b, \u043f\u043e\u043c\u043e\u0436\u0435\u043c \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0441\u0435\u0442\u0438 \u0434\u043b\u044f \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438.<\/p>        <\/div>\r\n            <div \r\n              onclick=\"ym(12923497,'reachGoal','click-get-solution-blog')\"\r\n              class=\"banner__button button js-form-modal\r\n               button_style_light-on-promo2\"\r\n               style=\"background-color: ; \"              >\r\n              \u0417\u0430\u043a\u0430\u0437\u0430\u0442\u044c Header bidding            <\/div>\r\n    <\/div>\r\n    <div class=\"banner__photo\">\r\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/money.png\" alt=\"\" class=\"banner__img\">\r\n    <\/div>\r\n<\/div>\r\n<\/div>\n\n<div class=\"wp-block-lazyblock-heading lazyblock-heading-1byMNi\"><h2 class=\"article__h\"><span class=\"ez-toc-section\" id=\"%D0%9E%D1%81%D0%BE%D0%B1%D0%B5%D0%BD%D0%BD%D0%BE%D1%81%D1%82%D0%B8_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D1%8B_%D1%81_Header_bidding\"><\/span>\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 Header bidding  <span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>\n\n\n<p><strong>\u0410\u0443\u043a\u0446\u0438\u043e\u043d \u0441\u0440\u0435\u0434\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0434\u0430\u0442\u0435\u043b\u0435\u0439<\/strong>. \u041a\u0430\u0436\u0434\u044b\u0439 \u0440\u0430\u0437, \u043a\u043e\u0433\u0434\u0430 \u043d\u0430  \u0441\u0430\u0439\u0442 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044c, \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0430 \u043e\u043f\u0440\u0430\u0448\u0438\u0432\u0430\u0435\u0442 \u0441\u0435\u0442\u0438. \u041e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439  \u043f\u043e\u0441\u0442\u0443\u043f\u0430\u044e\u0442 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u043e \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0438 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0438 Header bidding \u0432\u044b\u0431\u0438\u0440\u0430\u0435\u0442  \u0438\u0437 \u043d\u0438\u0445 \u0441\u0430\u043c\u043e\u0435 \u0434\u043e\u0440\u043e\u0433\u043e\u0441\u0442\u043e\u044f\u0449\u0435\u0435. \u041f\u043e\u043b\u0443\u0447\u0430\u0435\u0442\u0441\u044f, \u0432\u043c\u0435\u0441\u0442\u043e \u043f\u0435\u0440\u0432\u043e\u0433\u043e \u043f\u043e\u043f\u0430\u0432\u0448\u0435\u0433\u043e\u0441\u044f \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0441\u0430\u0439\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u0441\u0430\u043c\u043e\u0435 \u0432\u044b\u0433\u043e\u0434\u043d\u043e\u0435 \u0434\u043b\u044f \u0432\u043b\u0430\u0434\u0435\u043b\u044c\u0446\u0430 \u0441\u0430\u0439\u0442\u0430.<\/p>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-185pWz\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" >\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/image-21.png\" alt=\"\">\n    <\/div>\n                <figcaption>Header bidding \u0432\u044b\u0431\u0438\u0440\u0430\u0435\u0442 \u0441\u0430\u043c\u043e\u0435 \u0432\u044b\u0433\u043e\u0434\u043d\u043e\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u043e\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0438 \u0440\u0430\u0437\u043c\u0435\u0449\u0430\u0435\u0442 \u0435\u0433\u043e<\/figcaption>\n    <\/figure><\/div>\n\n\n<p><strong>\u0421\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u0432\u0441\u0435\u0445 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 \u2014 \u043d\u0430 \u043e\u0434\u043d\u043e\u043c \u044d\u043a\u0440\u0430\u043d\u0435.<\/strong> \u041f\u043e\u0434\u043a\u043b\u044e\u0447\u0438\u043b\u0438 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0435\u0442\u0435\u0439, \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u043b\u0438 \u0430\u0443\u043a\u0446\u0438\u043e\u043d \u0438 \u043d\u0430\u0447\u0430\u043b\u0438 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0442\u044c. \u041d\u043e \u0432\u043e\u0437\u043d\u0438\u043a\u0430\u0435\u0442 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u2014 \u0442\u0435\u043f\u0435\u0440\u044c \u0441\u0435\u0442\u0435\u0439 \u0441\u0442\u0430\u043b\u043e \u043c\u043d\u043e\u0433\u043e.<\/p>\n\n\n\n<p>\u0410\u0434\u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0430\u0442\u043e\u0440\u044b \u0440\u0435\u0441\u0443\u0440\u0441\u043e\u0432 \u0438\u043b\u0438 \u0432\u0435\u0431-\u043c\u0430\u0441\u0442\u0435\u0440\u0430 \u0434\u043e\u043b\u0436\u043d\u044b \u0441\u043b\u0435\u0434\u0438\u0442\u044c \u0437\u0430 \n\u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u043e\u0439 \u0438 \u0434\u0435\u043b\u0430\u0442\u044c \u043e\u0442\u0447\u0451\u0442\u044b. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043d\u0430\u0434\u043e \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c, \u043a\u0430\u043a\u0430\u044f \u0441\u0435\u0442\u044c\n \u0431\u044b\u043b\u0430 \u0441\u0430\u043c\u043e\u0439 \u043f\u0440\u0438\u0431\u044b\u043b\u044c\u043d\u043e\u0439 \u0432 \u043f\u0440\u043e\u0448\u043b\u043e\u043c \u043c\u0435\u0441\u044f\u0446\u0435. \u0415\u0441\u043b\u0438 \u0441 \u043e\u0434\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e \u044d\u0442\u043e \u043d\u0435 \n\u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430, \u0442\u043e \u0442\u0435\u043f\u0435\u0440\u044c \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u0441\u044f \u0437\u0430\u0445\u043e\u0434\u0438\u0442\u044c \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u043e \u0432 \u0430\u043a\u043a\u0430\u0443\u043d\u0442\u044b \u0432\u0441\u0435\u0445 \u0441\u0435\u0442\u0435\u0439 \u0438\n \u043f\u0440\u043e\u0432\u0435\u0440\u044f\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435. \u042d\u0442\u043e \u043d\u0435\u0443\u0434\u043e\u0431\u043d\u043e \u0438 \u0437\u0430\u043d\u0438\u043c\u0430\u0435\u0442 \u043c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438.<\/p>\n\n\n\n<p>\u0421\u043f\u0435\u0446\u0438\u0430\u043b\u044c\u043d\u0430\u044f \u0443\u0442\u0438\u043b\u0438\u0442\u0430 \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0440\u0435\u0448\u0438\u0442\u044c \u044d\u0442\u0443 \u0437\u0430\u0434\u0430\u0447\u0443. \u0423\u0442\u0438\u043b\u0438\u0442\u0430 \n\u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0430\u0434\u043c\u0438\u043d\u0438\u0441\u0442\u0440\u0430\u0442\u043e\u0440\u0443 \u0432\u0438\u0434\u0435\u0442\u044c \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u044b\u0435 \u0446\u0438\u0444\u0440\u044b \u043d\u0430 \u043e\u0434\u043d\u043e\u043c \u044d\u043a\u0440\u0430\u043d\u0435 \u2014 \u044d\u0442\u043e \n\u0441\u0432\u043e\u0434\u043d\u044b\u0439 \u043e\u0442\u0447\u0451\u0442. \u041e\u0442\u0447\u0451\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043a\u043b\u0438\u043a\u0438, \u043f\u043e\u043a\u0430\u0437\u044b \u0438 \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u043e\u043a \u043f\u043e \u0432\u0441\u0435\u043c \n\u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0451\u043d\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c.<\/p>\n\n\n\n<p>\u0421\u0432\u043e\u0434\u043d\u044b\u0439 \u043e\u0442\u0447\u0451\u0442 \u2014 \u044d\u0442\u043e \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u0430\u044f \u0434\u043e\u0440\u0430\u0431\u043e\u0442\u043a\u0430. \u0415\u0451 \u043c\u043e\u0436\u043d\u043e \u0437\u0430\u043a\u0430\u0437\u0430\u0442\u044c \u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438-\u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u0430, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0443\u0441\u0442\u0430\u043d\u0430\u0432\u043b\u0438\u0432\u0430\u0435\u0442 \u0441\u043a\u0440\u0438\u043f\u0442 Header bidding.<\/p>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-jKf0X\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" >\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/Group-17-1-1.png\" alt=\"\">\n    <\/div>\n                <figcaption>\u041e\u0442\u0447\u0451\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u043a\u043b\u0438\u043a\u0438, \u043f\u043e\u043a\u0430\u0437\u044b \u0438 \u0437\u0430\u0440\u0430\u0431\u043e\u0442\u043e\u043a \u043f\u043e \u0432\u0441\u0435\u043c \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0451\u043d\u043d\u044b\u043c \u0441\u0435\u0442\u044f\u043c             <\/figcaption>\n    <\/figure><\/div>\n\n\n<p><strong>\u041d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0437\u0430 \u043e\u0434\u043d\u043e \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0435. <\/strong>\u0415\u0441\u043b\u0438 \u043a \u0441\u0430\u0439\u0442\u0443 \n\u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0430 \u043e\u0434\u043d\u0430 \u0441\u0435\u0442\u044c, \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u0431\u0443\u0434\u0435\u0442 \u0432\u0438\u0441\u0435\u0442\u044c \u043d\u0430 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0435, \u043f\u043e\u043a\u0430 \n\u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044c \u043d\u0435 \u043e\u0431\u043d\u043e\u0432\u0438\u0442 \u0435\u0451 \u0438\u043b\u0438 \u043d\u0435 \u043f\u0440\u0438\u0434\u0451\u0442 \u0432 \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0439 \u0440\u0430\u0437.<\/p>\n\n\n\n<p>\u0427\u0442\u043e\u0431\u044b \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0435\u0449\u0451 \u0431\u043e\u043b\u044c\u0448\u0435, Header bidding \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442\n \u043e\u0431\u043d\u043e\u0432\u043b\u044f\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443. \u0414\u043b\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e \u043c\u0435\u0441\u0442\u0430 \u043d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0435\u0442\u0441\u044f \u0438\u043d\u0442\u0435\u0440\u0432\u0430\u043b \n\u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u044c \u043f\u0440\u0438\u0448\u0451\u043b \u043d\u0430 \u0441\u0430\u0439\u0442 \u0438 \u0443\u0432\u0438\u0434\u0435\u043b \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435. \n\u0427\u0435\u0440\u0435\u0437 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u0435\u043a\u0443\u043d\u0434 \u043f\u043e\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0435\u0435 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435, \u043a\u043e\u0442\u043e\u0440\u043e\u0435 \n\u043f\u043e\u0434\u043e\u0431\u0440\u0430\u043b\u0430 \u0434\u043b\u044f \u043d\u0435\u0433\u043e \u0434\u0440\u0443\u0433\u0430\u044f \u0441\u0435\u0442\u044c.<\/p>\n\n\n<div class=\"wp-block-lazyblock-figure lazyblock-figure-Z1Uq3Yu\"><figure class=\"article__figure  article__figure_no-shadow\">\n        <div class=\"article__figure-img\" >\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/image-24.png\" alt=\"\">\n    <\/div>\n                <figcaption>\u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c \u0443\u0432\u0438\u0434\u0438\u0442 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439 \u0437\u0430 \u043e\u0434\u043d\u043e \u043f\u043e\u0441\u0435\u0449\u0435\u043d\u0438\u0435<\/figcaption>\n    <\/figure><\/div>\n\n\n<p><strong>\u0420\u0435\u043a\u043b\u0430\u043c\u0430 \u043e\u0442 \u0432\u044b\u0433\u043e\u0434\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u2014 \u043d\u0430 \u043b\u0443\u0447\u0448\u0438\u0445 \u043c\u0435\u0441\u0442\u0430\u0445. <\/strong>\u0412 \u0441\u0430\u043c\u044b\u0445  \u043f\u0440\u043e\u0441\u043c\u0430\u0442\u0440\u0438\u0432\u0430\u0435\u043c\u044b\u0445 \u043c\u0435\u0441\u0442\u0430\u0445 \u0441\u0430\u0439\u0442\u0430 \u043c\u043e\u0436\u043d\u043e \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u043f\u0440\u0438\u043e\u0440\u0438\u0442\u0435\u0442\u043d\u044b\u0445  \u0441\u0435\u0442\u0435\u0439. <\/p>\n\n\n\n<p>\u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044e \u043f\u0440\u0438\u043d\u043e\u0441\u044f\u0442 \u043d\u0430\u0438\u0431\u043e\u043b\u044c\u0448\u0438\u0439 \u0434\u043e\u0445\u043e\u0434  \u043f\u044f\u0442\u044c \u0441\u0435\u0442\u0435\u0439  \u0438\u0437 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0451\u043d\u043d\u044b\u0445 \u0434\u0432\u0430\u0434\u0446\u0430\u0442\u0438. \u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0435 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044c \u0437\u043d\u0430\u0435\u0442, \u0447\u0442\u043e \u043e\u0434\u043d\u043e \u0438\u0437 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u044b\u0445 \u0443\u0447\u0430\u0441\u0442\u043a\u043e\u0432 \u0441\u0430\u0439\u0442\u0430  \u2014  \u0448\u0430\u043f\u043a\u0430 \u0441\u0430\u0439\u0442\u0430. \u0414\u043b\u044f \u043b\u0443\u0447\u0448\u0435\u0439 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u0438\u0437\u0434\u0430\u0442\u0435\u043b\u044c \u043d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0435\u0442 Header bidding \u0442\u0430\u043a,  \u0447\u0442\u043e \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u044d\u0442\u0438\u0445 \u043f\u044f\u0442\u0438 \u0441\u0435\u0442\u0435\u0439 \u043f\u043e\u044f\u0432\u044f\u0442\u0441\u044f \u0432 \u0448\u0430\u043f\u043a\u0435 \u0441\u0430\u0439\u0442\u0430. \u041e\u0441\u0442\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0442\u0438 \u0443\u0447\u0430\u0441\u0442\u0432\u0443\u0435\u0442 \u0432 \u0430\u0443\u043a\u0446\u0438\u043e\u043d\u0435 \u0437\u0430 \u043c\u0435\u043d\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0435 \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0435. <\/p>\n\n\n\n<p>Header bidding \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0442\u0430\u043a, \u0447\u0442\u043e\u0431\u044b  \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u043e\u0432\u0430\u043b\u0438 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. \u041d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u043d\u0430 \u0441\u0430\u0439\u0442 \u043f\u0440\u0438\u0448\u0451\u043b  \u0435\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u043a\u0438\u0439 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c. \u0414\u043b\u044f \u044d\u0442\u043e\u0433\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u043c\u0435\u0441\u0442\u043e \u0431\u0443\u0434\u0435\u0442  \u043f\u043e\u0434\u0431\u0438\u0440\u0430\u0442\u044c \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u0438\u0437 \u0435\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u043a\u0438\u0445 \u0441\u0435\u0442\u0435\u0439.<\/p>\n\n\n<div class=\"wp-block-lazyblock-heading lazyblock-heading-r3kS9\"><h2 class=\"article__h\"><span class=\"ez-toc-section\" id=\"%D0%94%D0%B2%D0%B0_%D1%81%D0%BB%D0%BE%D0%B2%D0%B0_%D0%BE_%D0%BF%D0%BE%D0%B4%D0%BA%D0%BB%D1%8E%D1%87%D0%B5%D0%BD%D0%B8%D0%B8_Header_bidding\"><\/span>\u0414\u0432\u0430 \u0441\u043b\u043e\u0432\u0430 \u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0438 Header bidding <span class=\"ez-toc-section-end\"><\/span><\/h2><\/div>\n\n\n<p>Header bidding \u2014 \u043f\u043e\u043b\u043d\u043e\u0446\u0435\u043d\u043d\u044b\u0439 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043d\u044b\u0439 \u043f\u0440\u043e\u0434\u0443\u043a\u0442, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u0431\u0435\u0437  \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0447\u0438\u043a\u043e\u0432 \u043d\u0435 \u0441\u043f\u0440\u0430\u0432\u0438\u0442\u044c\u0441\u044f. \u041d\u0430 \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435 \u0438 \u0437\u0430\u043f\u0443\u0441\u043a  \u043c\u043e\u0436\u0435\u0442 \u0443\u0439\u0442\u0438 \u043e\u0442 10 \u0434\u043e 20 \u0447\u0430\u0441\u043e\u0432.<\/p>\n\n\n\n<p>\u0418\u0437 \u0447\u0435\u0433\u043e \u0441\u043e\u0441\u0442\u043e\u0438\u0442 \u0440\u0430\u0431\u043e\u0442\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0438\u0441\u0442\u043e\u0432: <\/p>\n\n\n\n<ul>\n<li>\u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u0438 \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u0442\u044c API \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435;<\/li>\n\n\n\n<li>\u0437\u0430\u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0441\u043a\u0440\u0438\u043f\u0442, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0431\u0443\u0434\u0435\u0442 \u043e\u043f\u0440\u0430\u0448\u0438\u0432\u0430\u0442\u044c \u0441\u0435\u0442\u0438;<br>\u043f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u044c, \u0447\u0442\u043e \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u0430 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435 \u0441\u043e\u0432\u043f\u0430\u0434\u0430\u0435\u0442 \u0441\u043e \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u043a\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-lazyblock-banner lazyblock-banner-Z2jiMQm\">\r\n<div class=\"banner\">\r\n    <div class=\"banner__body\">\r\n        <h2 class=\"banner__h\">\u041f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043d\u044b\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/h2>\r\n        <div class=\"banner__content\">\r\n            <p class=\"p1\">\u0420\u0435\u0448\u0435\u043d\u0438\u044f \u0434\u043b\u044f \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u0438 \u0431\u0438\u0437\u043d\u0435\u0441\u0430, \u0442\u043e\u0440\u0433\u043e\u0432\u043e\u0433\u043e \u0438\u00a0\u0441\u043a\u043b\u0430\u0434\u0441\u043a\u043e\u0433\u043e \u0443\u0447\u0435\u0442\u0430, \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0440\u0435\u043a\u043b\u0430\u043c\u043e\u0439<\/p>\n<p class=\"p1\">\u0413\u043e\u0442\u043e\u0432\u044b\u0435 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u044b \u0438\u00a0\u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0430 \u043f\u043e\u0434 \u0437\u0430\u043f\u0440\u043e\u0441<\/p>\n<p class=\"p1\">\u0421\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u044b \u0434\u043b\u044f \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0438 \u0432\u0430\u0448\u0438\u0445 \u043f\u0440\u043e\u0435\u043a\u0442\u043e\u0432<\/p>        <\/div>\r\n            <div \r\n              onclick=\"ym(12923497,'reachGoal','click-get-solution-blog')\"\r\n              class=\"banner__button button js-form-modal\r\n               button_style_light-on-promo2\"\r\n               style=\"background-color: ; \"              >\r\n              \u041e\u0431\u0441\u0443\u0434\u0438\u0442\u044c \u0438\u043b\u0438 \u0437\u0430\u043a\u0430\u0437\u0430\u0442\u044c \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0443            <\/div>\r\n    <\/div>\r\n    <div class=\"banner__photo\">\r\n        <img decoding=\"async\" src=\"https:\/\/orbitsoft.com\/ru\/blog\/wp-content\/uploads\/products-screenshots.png\" alt=\"\" class=\"banner__img\">\r\n    <\/div>\r\n<\/div>\r\n<\/div><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-flat ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/#%D0%9F%D1%80%D0%BE%D0%B1%D0%BB%D0%B5%D0%BC%D0%B0_%D0%BC%D0%BD%D0%BE%D0%B3%D0%BE_%D1%80%D0%B8%D1%81%D0%BA%D0%BE%D0%B2_%D0%B8%D0%B7-%D0%B7%D0%B0_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D1%8B_%D1%81_%D1%82%D0%BE%D0%BB%D1%8C%D0%BA%D0%BE_%D1%81_%D0%BE%D0%B4%D0%BD%D0%BE%D0%B9_%D1%80%D0%B5%D0%BA%D0%BB%D0%B0%D0%BC%D0%BD%D0%BE%D0%B9_%D1%81%D0%B5%D1%82%D1%8C%D1%8E\" title=\"\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430: \u043c\u043d\u043e\u0433\u043e \u0440\u0438\u0441\u043a\u043e\u0432 \u0438\u0437-\u0437\u0430 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0442\u043e\u043b\u044c\u043a\u043e \u0441 \u043e\u0434\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e  \">\u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0430: \u043c\u043d\u043e\u0433\u043e \u0440\u0438\u0441\u043a\u043e\u0432 \u0438\u0437-\u0437\u0430 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0442\u043e\u043b\u044c\u043a\u043e \u0441 \u043e\u0434\u043d\u043e\u0439 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0439 \u0441\u0435\u0442\u044c\u044e  <\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/#%D0%A0%D0%B5%D1%88%D0%B5%D0%BD%D0%B8%D0%B5_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D0%B0%D1%82%D1%8C_%D1%81_%D0%BD%D0%B5%D1%81%D0%BA%D0%BE%D0%BB%D1%8C%D0%BA%D0%B8%D0%BC%D0%B8_%D1%81%D0%B5%D1%82%D1%8F%D0%BC%D0%B8\" title=\"\u0420\u0435\u0448\u0435\u043d\u0438\u0435: \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u043c\u0438 \u0441\u0435\u0442\u044f\u043c\u0438  \">\u0420\u0435\u0448\u0435\u043d\u0438\u0435: \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u0438\u043c\u0438 \u0441\u0435\u0442\u044f\u043c\u0438  <\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/#%D0%9A%D0%B0%D0%BA%D1%83%D1%8E_%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C_%D0%B2%D1%8B%D0%B1%D1%80%D0%B0%D1%82%D1%8C_%D0%B4%D0%BB%D1%8F_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D1%8B_%D1%81_%D1%81%D0%B5%D1%82%D1%8F%D0%BC%D0%B8_Waterfall_%D0%B8%D0%BB%D0%B8_Header_bidding\" title=\"\u041a\u0430\u043a\u0443\u044e \u043c\u043e\u0434\u0435\u043b\u044c \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0434\u043b\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0441\u0435\u0442\u044f\u043c\u0438: Waterfall \u0438\u043b\u0438 Header bidding  \">\u041a\u0430\u043a\u0443\u044e \u043c\u043e\u0434\u0435\u043b\u044c \u0432\u044b\u0431\u0440\u0430\u0442\u044c \u0434\u043b\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0441\u0435\u0442\u044f\u043c\u0438: Waterfall \u0438\u043b\u0438 Header bidding  <\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/#%D0%9D%D0%B0%D1%88_%D1%81%D0%BE%D0%B2%D0%B5%D1%82_%E2%80%94_%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C_Header_bidding\" title=\"\u041d\u0430\u0448 \u0441\u043e\u0432\u0435\u0442 \u2014 \u043c\u043e\u0434\u0435\u043b\u044c Header bidding  \">\u041d\u0430\u0448 \u0441\u043e\u0432\u0435\u0442 \u2014 \u043c\u043e\u0434\u0435\u043b\u044c Header bidding  <\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/#%D0%9E%D1%81%D0%BE%D0%B1%D0%B5%D0%BD%D0%BD%D0%BE%D1%81%D1%82%D0%B8_%D1%80%D0%B0%D0%B1%D0%BE%D1%82%D1%8B_%D1%81_Header_bidding\" title=\"\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 Header bidding  \">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438 \u0440\u0430\u0431\u043e\u0442\u044b \u0441 Header bidding  <\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/orbitsoft.com\/ru\/blog\/header-bidding\/#%D0%94%D0%B2%D0%B0_%D1%81%D0%BB%D0%BE%D0%B2%D0%B0_%D0%BE_%D0%BF%D0%BE%D0%B4%D0%BA%D0%BB%D1%8E%D1%87%D0%B5%D0%BD%D0%B8%D0%B8_Header_bidding\" title=\"\u0414\u0432\u0430 \u0441\u043b\u043e\u0432\u0430 \u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0438 Header bidding \">\u0414\u0432\u0430 \u0441\u043b\u043e\u0432\u0430 \u043e \u043f\u043e\u0434\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0438 Header bidding <\/a><\/li><\/ul><\/nav><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0427\u0435\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u0441\u0430\u0439\u0442 \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439, \u0442\u0435\u043c \u0431\u043e\u043b\u044c\u0448\u0435 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0435\u0442 \u0435\u0433\u043e \u0432\u043b\u0430\u0434\u0435\u043b\u0435\u0446. \u041d\u043e \u0435\u0441\u0442\u044c \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430. \u0420\u0435\u043a\u043b\u0430\u043c\u043d\u0430\u044f [&hellip;]<\/p>\n","protected":false},"author":213,"featured_media":36732,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[201],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u041c\u043e\u0434\u0435\u043b\u044c \u0430\u0443\u043a\u0446\u0438\u043e\u043d\u0430 \u0438\u043b\u0438 Header bidding<\/title>\n<meta name=\"description\" content=\"\u0420\u0430\u0441\u0441\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u043c, \u043a\u0430\u043a Header bidding \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0437\u0430\u0440\u0430\u0431\u0430\u0442\u044b\u0432\u0430\u0442\u044c \u0441 \u043f\u043e\u043a\u0430\u0437\u043e\u0432 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